downmarket
Word Rarity
Very rare
Frequency: 1.52 in modern English
20
Scrabble Score
10
Letters
3
Syllables
10
Unique Chars
Meaning
adj
Designed for low-income consumers.
adj
Of, or relating to the less prestigious sector of the market.
adv
Towards the less prestigious sector of the market.
Example Sentences
- "Near-synonym: low-end"
- "Sadly, by the 1970s the arcade had gone downmarket with brash shop fronts and cheap shops, some of doubtful reputation."
- "If there has been a genuine dissemination of a certain degree of readership, of artistic interest and, very notably, of musical awareness and response, there has also been a 'downmarketing', a vulgarization of culture […]"
- "As Rob Plant explained, there is a “downmarketing” process when tourists experience problems with their initial accommodation plans and settle for the next level: for example, from one-star hotel down to backpacker hostel."
Etymology
From down- + market.
Usage
Inflected Forms
more downmarket (comparative)
most downmarket (superlative)
downmarkets (present, singular)
downmarketing (participle, present)
downmarketed (participle, past)
downmarketed (past)